Our Why

I founded this company with a mission to educate coffee lovers about the complexities of coffee cultivation and to give back to my family and community. Colombia, my parents' homeland, is one of the world’s largest coffee producers, yet its farmers often receive the least return for their labor. This is due to a lack of financial literacy and fair trade practices, leaving them vulnerable to exploitation. By sourcing directly from Colombian farms and ensuring fair compensation, I aim to restore balance to this vital industry and secure a sustainable future for Colombian coffee.

My vision extends beyond coffee; it’s about catalyzing positive change in Colombia, from reducing poverty and crime to investing in infrastructure for a brighter future. Every cup of our Colombian coffee represents not just quality, but a commitment to this mission.